In 2009, China’s sports people onto the “crossroads.”
In the 2008 Beijing Olympic Games, after an unparalleled glory, had been “whole nation system”, “Olympic strategy” wrapped in layers of the Chinese sports more boldly opened the skylight. Sports Management wrist is too stiff? The development of sports industry is too rash?
With regard to the whole nation a choice between institutional and market economy in the topic, be treated as the Olympic legacy of extensive discussion in the public opinion. On the one hand, the whole nation system, so that we frequently win international competitions, on the other hand, the first to enter the market basket full results are getting worse, especially football gambling leave the black so that the public loss of confidence. Both in China’s sports co-ordination within the context of what can, or China’s sports must be faced that then “two elections a” exercises?
Recently, the reporter interviewed Xiao Tian, deputy director of the State Sports General Administration, the former director of the General BasketballAdministration Center Li Yuanwei, FIVB Vice-Wei Jizhong, China Sports Industry Group Vice President of Competition Qi Wang, China’s leading scholar Ren Olympics . Although the starting point for experts in different, but all expressed the same tendency – China’s sports you want to continue to develop and can only follow the trend of world sports, so that professional sports toward front, the sports industry in the context of the whole society widely.
But experts also acknowledged that China’s sports also have their own characteristics, the Olympic Games in Beijing, the Chinese delegation won 51 gold medals, most of them from professional sports system. Therefore, in order to keep these glorious achievements of our nation, China’s sports can not be completely into the market.
In other words, China’s sports can not be divorced from the times the background, the whole nation system and market economy requires both hands – to play sports system, the advantages of the whole nation, the sports industry to learn the vitality of the market economy.
Experienced the 2008 Beijing Olympic Games “unparalleled,” the brilliant, the Chinese sports people in 2009 years, began thinking about the future of China’s sports. Back to the whole nation system? All the market? China’s sports system, the “debate” temporarily difficult to bear fruit.
Scholars Sound –
Sports managers are not market-oriented decentralization “No Gate”
Spokesman: Ren Role: Beijing Sport University, Beijing University of Physical Education Director, Center for Olympic Studies, the Chinese Sports Science Society of governing a Q Ren: China’s sports development related to whom? China’s sports is essentially a part of people’s sports?
We first have to clear an estimate
Nian – What is the sports undertakings in China.
I think that talking about here refers to China’s sports is not just competitive sports, it also includes schools, sports, social sports is sports, and several other parts of the masses.
Competitive sports such as including the General Administration of Sports, the sports center, athletes, coaches, etc., school sports from the Ministry of Education to manage, but also non-governmental sports organizations, and sports public welfare undertakings.
For instance, we are now issuing sports lottery, both lottery participants, but also through sports lottery to benefit the construction of residential fitness facilities masses. The composition of these aspects of China’s sports, can be said that many areas of social integration.
2 Q. Ren: Civil spontaneous and sports organizations, such as “Tsinghua University diving team,” Why can not integrate into the system within the context of the whole nation?
In fact, folk sports system in the context of the whole nation, because our country’s structure, including schools, sports and community sports.
However, in China’s sports system, sports, school sports and mass sports all three can not be combined with each other at a higher level is seen as hindering the overall development of sports biggest obstacle.
Although in recent years, school sports to the professional field of competitive sports and supplied a number of talented people, but that is the exception.
Tsinghua University diving team, such as non-governmental educational institutions, training of professional teams should be supported, but in fact, swimming Management Center for their own interests and power, does not accept this form of training institutions, to the last Tsinghua University diving team player is not selected national team, unable to participate in competition. This is obviously not conducive to the development of the Chinese diving project.
3 Q. Ren: Brokerage contracts, sports, business events, these are market behavior, why the project management center to be responsible? That this is a kind of “ultra vires”?
The State Sports General Administration of Sports Management Center project is the government’s regulatory agencies, sports and events should be as non-governmental organizations, sports associations to do.
However, we do not have appropriate social basis for a fully professional sports, so sports full access to the market, allow the market to regulate competition. At present, China is difficult to have a non-governmental organizations, sports events can work successfully.
Such a problem in the country at the highest level of competition reflected in the National Games, you can see that the National Games, is held by the State Sports General Administration is responsible for, and they want to advance the National Games to the operation of the market stage, but there is no specialized institutions and organizations to operate.
This is also the local government officials to look for local business sponsorship of such ultra vires acts of the root causes of the reason will appear. You can imagine that pulling advertising would bring local businesses how much pressure.
Moreover, this modus operandi of the National Games has also brought under the positioning problems – you say that it is for the Olympic Games, service, or for marketing services?
Now, a lot of sports management department has a dedicated agency Guo Zihao the operation of market development, but these so-called marketing operation of the market was not successful.
This is because the operation of the sports industry is the need of social resources, such as specialized companies to do, you must want to get out of sports management. Such as the International Olympic Committee, FIFA, they themselves are in fact non-profit organization, to commission the company to do market development. Our department is also a non-profit sports management, so also the power of market development should be released.
For example, Tianguanzhongxin This is an administrative body responsible for training athletes, if they are not only to manage athletes and athletes is also responsible for business development, this is bound to be in the monitoring mechanism, the distribution of benefits, etc. problems.
Managers Sound –
Fully into the market
Spokesman: Xiao Tian Role: General Administration of Sport Xiao Tian, deputy director of a Question: Traditional sports system whether or not to make way for the market?
We are China’s sports at the 2008 Beijing Olympic Games, won 51 medals, 100 medals, and indeed in the whole nation achieved under the institutional framework. If there is no nationwide system, there is no we have today sports glory.
However, the development of sports industry, or to be more market economy. With China’s development and growth of competitive sports, the increase in the number of gold medals alone, has not fully reflect a country’s comprehensive strength sports and international competitiveness.
In order to chase the number of gold medals, exploit, utilitarianism, the practice of violating the laws of development of things, will be to China’s sports sustainable development has brought serious consequences.
Like football, basketball, volleyball, track and field, swimming, tennis, golf, skiing, ice hockey, F1 racing and other projects in the world market, a high degree of professionalism, and broad public participation by all countries concerned about the deep, far from the number of gold medals to replace it. These projects are also we should consider the development.
2 Q Xiao Tian: National Games have been repeatedly criticized, is still winding up?
Games of this competition system with Chinese characteristics sports an important part of the road.
Games that year formed under the planned economy. From now on view, the National Games has its drawbacks, there are negative issues that it brings. However, in the present system, the major principle of the whole nation, China’s sports get such good results, I think the competition system, and the Games are.
If there are no national games of the tournament system, perhaps we would not have such a provincial Sports Bureau, the attention and input, nor China’s sports since 1984, term of another Olympic Games glory.
In 2009, Jinan, the 11th National Games to introduce more market mechanisms, which is our national games that has continued for 50 years, a tournament system reforms, but the Games competition system may still be in the original Under the system, the advantages of the whole nation be maintained.
Market voice –
China’s sports industry is still the starting line stepper
Spokesman: Wang Qi role: China Sports Industry Group Vice President of Competition, in the body, general manager of Star Sports Culture
1 Q. Wang Qi: In 2009, China has a lot of problems in various leagues, such as football gambling grasp, CBA changing the rules, Ping Chao to withdraw sponsorship, there are no league attendance. Are we not to do when the season?
Professional sports the key to development is based on facts! Some projects run league there is no market, then what must be to the professional league development? I think amateur league is not bad. For example back to Chao, Chu-chiu, dogmatism of China’s sports it was really harmful.
We are professional football, but also more than ten years, the system is not being perfect, some problems are also normal. I believe over time the development of Chinese football will get better. Moreover, the football in the process of professional problems, but also for other projects that can draw on league development experience.
Example, grasping the football gambling, and also attracted the attention of the basketball in the CBA this season, start at the beginning, basketball and also proposes a “grasping gambling” slogan. Another example is Li Yuanwei in early 2009 after retirement, the letter Lancheng successor BasketballAdministration Center Director, he will shorten the CBA schedule, screenings reduced, although this caused some controversy, but I think he is doing a good job trying to basketball the past, the development of basketball a little bit the Great Leap Forward, and the appropriate adjustments to avoid the problem of football necessary.
In fact, the various projects to develop the league in the end, or suspend, or should be the basis of their market to decide. If you do have a market the league to survive, or may be so bold to grow.
Some leagues have developed good, I think is not necessarily the institutional issues, but these projects the market space is small, is not appropriate to engage in league already, or because the league plans to promote the work not in place.
2 Q. Wang Qi: Sports Investors have a voice: the country’s structure can not be compatible with the sports industry. Do you accept?
Some investors are too profit-oriented, the whole nation system and the sports industry can be compatible.
In our Chinese sports talents, national training and vocational training, combining the club is also
Is essential. Moreover, the sports industry in China is only sunrise industry, is the early stage of development.
Moreover, professional sports, full fitness, the country’s structure can co-exist, just to different projects. Of course, if the market developed, and are taking the road of a natural good career, but this requires the process.
Moreover, there is no gold medal at the Olympics people’s minds are not comfortable, it also took gold. Olympic gold medal, as the Chinese delegation, major items, shooting, weightlifting, gymnastics, etc., or to rely on the country’s structure.
3 Q. Wang Qi: sports market, the athletes, whether the issue should be referred to the resettlement of social forces to resolve? Similar to the “Champion Cuozao workers” Chow Chun-lan, will more and more examples?
I do not think the “champion Cuozao workers” are a bad thing. Not to say that athletes had achieved good results in the future is to have a good job, that people of other trades is unfair.
Athletes to improve performance, we must also strengthen the study and should not be a lifelong champion iron rice bowl. Athletics stadium in sports and daily work, the law of survival of the fittest is still valid.
I do not despise the culture of the world championship leader, they do not keep up with the times. Any person who must work with the changes in learning, no stakes to eat.
With economic development, there are skills to solve the employment of athletes should not be a problem, the key to see if you are willing to do. Do not always feel that when the athletes took the leadership necessary to champion the future, the key you have to have that capability.
4 Q. Wang Qi: sports industry, will ensure that all practitioners “to the money?” Who will pay for the common good sport?
Not to develop the sports industry as a pretext to ignore the public interest in sports, sports and public welfare lottery, the government’s financial revenue should contribute to the fitness.
Sports should be carrying its public role, can not be the “National Fitness Ordinance,” to promote the implementation of the whole body down on the sports industry. Such as sports stadiums can not be too industrialization, and should be popular fitness activities to the public and opening up, because the money to build stadiums mostly rely on government taxation, land replacement to, and should serve the people.
To improve the health of the whole nation to enhance the participation of the population fitness, the Government has a heavy responsibility, especially the local government. The education sector, trade unions, women’s federations should be action. The money to play tennis, golf, go to fitness club. No money to take to the streets running, riding a bike as a fitness.
Sports manager for local government does have a request, not always vigorously developing its real estate, as one would like to GDP, through the development of destruction of environmental resources. It should also be concerned about people’s health, environmental protection and quality of life. In fact, the promotion of universal health really should be the local government seriously.
Gold Who is protected?
3 Q. Xiao Tian: London Olympics, the Chinese army could break through 51 at the time the Beijing Olympics gold?
51 medals, the actual situation where we are now is almost reached their limit. 2012 London Olympics to be more than 51 gold medals it is extremely difficult.
Beijing Olympic Games, our feet, basket, row no one gold in track and field, swimming, based on two major items of 81 medals only get a gold medal. If we are still not made the strategic adjustment in the number of gold medals that stubbornly continues to catch up, even if we once again break through, more than 51 gold medals, and our ball and the basis of the three major items of inaction will continue to bring more of China’s sports big embarrassment. We also attach importance to the development of professional sports.
4 Q. Xiao Tian: China’s development of professional football for 16 years, and now facing a “disaster” who should bear this responsibility?
Football issue, really need a good summary. Should be said that the reform of football in some respects with the idealism.
In 1992 the reform of China’s football hongshankou meetings, and made the reform of football decisions. I think that this reform was the right decision, and take the job of exploration is right. But our football, after a full market in China’s national conditions, they have later problems.
We take this step, professional football, a lot of things are insufficient. Both in law and administration can not keep up, resulting in the present situation.
Now from the administrative department of the State Sports General Administration started as soon as all departments do their utmost to reverse this situation. Having said that, football is today, nor is it a General Administration of Sport can be resolved. Even now, football as a business asset, but also business, management, state-owned assets, etc., very complicated.
Gambling problem, the public security departments to intervene, we are very happy. We will treat them with this problem.
5 Q. Xiao Tian: Football League problems, other projects will slow down the pace of the league, career-oriented process, whether it will back?
Should be said that will not slow down, but actively explored. However, from football to see the lessons of reform, we will be more rational approach to the problem, that is, to be more realistic with the current situation.
Many of the problems we are now easier to go to extremes. Is either a planned economy in that, then locked up in the executive functions of the compound which does not take the market, we completely rely on state investment, with taxpayers money to run this thing; or completely market-oriented. These two methods will not work.
Profiles
肖天
The current deputy director of the State Sports General Administration, concentrating on winter sports.
The original fencing team well-known athletes in Anhui Province in 1977 was admitted to Beijing Sports Institute (now Beijing University of Physical Education) in 1981 was assigned to work at the time the State Sports Commission.
Xiao Tian served as the Director of fencing, fencing Laoshan Cycling Director of the Center and other posts; 1998 Winter Sports Management was transferred to the General Director of the Center, he served as the Winter Olympics to achieve a breakthrough in China’s gold medal.
In 2003, Xiao Tian was transferred to General Administration of Sports Secretary, at the end upgraded to the Assistant Secretary of the State Sports General Administration. In August 2005 appointed deputy director of the State Sports General Administration.
Ren
Beijing Sports University professor and PhD supervisor, the State Sports General Administration Bureau of the body, chief expert, Beijing University of Physical Education Director, Center for Olympic Studies, the Chinese Sports Science Society, Sports Social Science Branch vice-chairman.
Editor of the National Institutes of Physical Education in 1993, teaching materials integration, “the Olympic movement,” editor in 2000, “Encyclopedia Olympic movement,” editor in 2004, “Olympic Reader for Secondary School Students”, in 2005 editor of the National Institutes of Physical Education teaching materials integration, “the Olympic movement” Amendment edition.
Wang Qi
Was responsible for the 1984 Los Angeles Olympics, 1986 World Cup in Mexico, at the 1988 Seoul Olympic Games, television satellite transmission work. 1998 transferred to the State Sports General Administration of any of the body, general manager of advertising. 2003 Competition Group, served as assistant to the president in the body. Part-time body in 2004, vice president of insurance companies. China Sports Industry Group, the incumbent vice president of competition, the body-star general manager of sports culture.